Avalara appoints Nikita Khatri to senior marketing role

Tax compliance software provider Avalara has appointed Nikita Khatri as its senior manager of field and revenue marketing for Australia and New Zealand.

Based in Melbourne, Khatri will be responsible for increasing brand awareness of the company’s range of AI-powered tax and compliance solutions, managing partner and alliance marketing, and working closely with the regional inside sales team.

Khatri has 14 years of B2B marketing and professional sales experience primarily in the technology, financial services, and insurance sectors.

“Having developed strategic marketing programs for over a decade I am excited to work with a global tax and compliance leader that has powerful opportunities for regional growth,” Khatri said.

“At the same time, I’m looking forward to helping advance the company’s strategy and supporting its continued momentum as a category leader in tax and compliance.”

Mukund Narasimhan, director of marketing at Avalara, said Australia and New Zealand is a strategic market of the company's global vision and a key region for growth. 

"We are delighted to have a marketing manager with the experience and market understanding that Nikita Khatri has to help drive our business forward in key industries, including the retail, manufacturing, logistics, supply chain, and export sectors," said Narasimhan.

"As enterprises in all markets grapple with international tax and accounting challenges, Nikita’s experience is highly prized in helping us strategically engage with both existing and new customers and partners.”