Aldi Mobile has launched 4G services to customers for the first time at no additional cost.
Customers can purchase individual mobile packs that come with calls, text and data either in Aldi’s grocery stores or online via the Aldi Mobile app.
Packs start at $15 for 500MB of data, 250 minutes of calls and unlimited text and go up to $45 for 7GB of data and unlimited calls and text. All of Aldi’s packs are valid for 30 days.
Customers can also buy data-only plans that start at $15 for 1.5GB and a pay-as-you-go call and text plan for 12 cents per minute that's valid for 365 days.
An Aldi spokesperson said it would improve some inclusions in its plans, such as an additional five hours of international calls for customers using a $45 pack.
“This enhanced service offering will be another drawcard for people who are considering switching mobile providers, or for those keen to discover the benefits ALDImobile can bring to their wallets and their lifestyles,” said the spokesperson.
Aldi entered the budget mobile market in 2013, reselling Telstra’s 3G network.
The German supermarket giant isn’t the only company making waves in the budget telco space. Kogan relaunched its mobile business in October on Vodafone’s network and announced last week that it would move up to 4G. Kogan Mobile’s plans start at $16.95 per month for 1GB data and unlimited calls and text.
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