Windows 10 can turn any website, with the web code stored on your own servers, into a Windows 10 app.
By just linking your website into Windows 10, it automatically takes the site and runs it as a native app. This means you can close it down and still receive notifications about new content or to keep music and video playing in the background.
Because it has Windows 10 store integration you can now enable secure in-app-payments without having to break your back to add the functionality.
The potential for Windows 10 to grow its store apps is incredible, especially as websites can easily build apps for desktop and mobile devices within minutes.
Windows Store is becoming more friendly
Terry Myerson, Exec VP of marketing explains how apps from the Window Store will be easy to discover, easy and fast to install, and it will "never junk up your system" - interestingly it will accept payments from the likes of Ali Pay and carrier billing for all Windows devices.
Windows Store is set to offer the largest carrier billing for any eco system. This will be great news for customers who don’t have a credit card but do have a phones as their apps will be charged directly to your contract.
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