Synnex Australia has extended its distribution agreement with Microsoft to include volume licensing, adding to its portfolio of FPP, OEM, hardware and gaming.
Synnex has been a Microsoft distributor since 1999 and has been sub-distributing Microsoft’s volume licensing through a rival distributor for the past 11 months.
Synnex CEO Kee Ong told CRN the company had invested more heavily in product sales and support training in line with the company's new partnership status. Additionally, four Synnex staff have become Microsoft certified professionals (MCPs), double the minimum required of the software vendor's volume licensing partners.
Ong also revealed Synnex will build two Microsoft customer immersion experience centres (CIEs), first in Melbourne and later in Sydney. The Melbourne centre will open early next year.
He said resellers and clients would benefit from being able to access the full suite of Microsoft technologies and products both in Synnex's general distribution and the hands-on facilities.
Microsoft said in a statement the extension of the partnership meant it would be able to push more heavily into the SMB market.
Microsoft did not respond to request for comment by the time of publication.
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