Ovo Mobile has launched a $9.95 mobile plan designed for kids.
The "hero offer" costs less than $2.50 a week and, according to Ovo Mobile, has no lock-in contracts, $200 worth of calls, 1GB of data, data free streaming of OVO content, unlimited texts and free membership to Family Zone, allowing parents remote supervision of their child’s mobile phone.
Family Zone allows parents the power to block adult-rated or unrated content, and also notifies them if unsuitable content is being viewed.
Ovo Mobile uses Optus 4G plus networks and this offer is only available for pre-paid services.
"The reality is that children are getting a mobile phone at a much younger age each year, currently it is 10 in Australia, but we’re likely to follow the UK where most six-year-olds have a smartphone," OVO Mobile CEO Matt Jones said.
According to Jones, Ovo Mobile is building security measures to provide "peace of mind" to parents concerned about keeping their children safe.
"It’s no surprise mobile phone usage among children is growing – already one third of all primary school children in Australia have their own mobile phone and it’s still high on the Christmas lists of teens today.
"There hasn’t been a competitive mobile plan catering for children until now. Even the phone giants have continued to ignore parents’ pleas for an affordable plan and peace of mind," Jones said.
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