Ingram Expotech: HP targets resellers with cash incentive

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Ingram Expotech: HP targets resellers with cash incentive

Resellers who registered their details with HP automatically got $50 cash on the day then a further amount is added to their debit card for every HP product they sell.

Items included in the offer are all commercial products including enterprise servers and storage.

Tony Sayed channel manager for HP said he was expecting 200 resellers to sign up to the deal because it gave them cash direct into their bank accounts without any paperwork involving invoices, uploading a file or sending a fax.

"The reseller community has always been asking for a sales incentive program that does not ask them to do any admin. This program allows them to do that. We are aiming this at the reseller market who do not have an assistant," he said.

The incentive scheme started in February but HP used the Expotech to target more resellers.

Existing resellers or potential HP resellers can earn $15 for every thin client they sell, $20 for every PSG Commercial Desktop or $40 for every S-class or b-class PSG Commercial Notebook.

There is also bonus cash for HP xw4600 bundle with the Adobe Creative Suite 4 Production.

Sayed said the offer is part of the HP Premier Sales Incentive Program.

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