Fluent Commerce launches new partner program

Sydney-headquartered order management solution vendor Fluent Commerce has launched a new channel program. 

Founded in 2013, the company claims over 200 partners including integrators, global digital consultancies and specialist ecommerce agencies.

Current partners include Accenture, Amblique, Ayata, Capgemini, Epam, Grid Dynamics, Merkle, Orium, Pivotree, Valtech and Viseo.

The new partner program includes three tiers – Wave Champion, Surf Pro and Surf Community – designed to reflect the technical knowledge, experience and successful project implementation of each partner.

It also features a new point system for achieving partner levels and new benefits, which include demand and brand awareness activities, marketing initiatives and partnership development tools.

“Over the past decade we have worked hard to form deep and enduring partnerships with best-of-breed integrators and consultancies around the world," Chad Hooker, VP global channel and alliances at Fluent Commerce said.

“What we have learned is that the more we invest in these relationships, the better the outcome for our customers and Fluent Commerce as a whole."

"But we didn’t want to design a partner program that looks and feels the same as everyone else’s. I believe we have achieved something that’s fresh, engaging and unique."

“Our intention is that this program will reward and recognise our most important partners for their invaluable work."

"It will also further enhance engagement with up and coming partners and deliver smart tools and programs which improve project delivery.”