Endava names regional SVP of data and AI for APAC

By Jason Pollock on Aug 5, 2025 1:42PM
Endava names regional SVP of data and AI for APAC
Felipe Flores, Endava.
Unsplash

Endava has named Felipe Flores as regional SVP of data and AI for APAC.

Flores will lead the development and expansion of Endava’s data and AI capabilities across the region.

Most recently, he was chief data, analytics and technology officer at Honeysuckle Health in Newcastle, NSW and has held senior data roles at ANZ Bank and Liberty Financial. 

Flores said he looks forward to working collaboratively across the region to help clients move beyond experimentation into scaled, strategic adoption.

"Our vision is to cultivate a connected network of senior data and AI leaders who bring domain-specific expertise and cultural insight to every engagement," he said.

"Together, we can help deliver people-centred AI solutions that are grounded in business value and built for lasting impact.”

Endava MD for APAC Josh Doolan said Flores brings both vision and execution capability to the table.

"His collaborative approach and deep industry experience make him the ideal leader for us in APAC," he said.

"We’re thrilled to have him on board as we continue supporting clients with transformational, AI-native solutions."

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