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Synnex Australia has been named the ANZ distributor for audio brand Bose.
Under the agreement, Synnex Australia will provide distribution, customer fulfilment, logistics, account management, reporting and operational support for Bose across its approved retail partner network.
The Bose portfolio available through Synnex Australia will include a broad range of premium audio solutions across key product categories, including headphones and earbuds, portable speakers, soundbars, home entertainment systems, personal audio products and accessories.
"This partnership reflects the confidence leading global brands place in Synnex to deliver the scale, expertise and capability required to support long-term growth in the region,” said Arthur Gimisis, chief executive of Synnex ANZ.
“For our retail partners, the partnership provides streamlined access to Bose's premium audio portfolio through our distribution and service platform. This is underpinned by Synnex’s end-to-end capabilities across logistics, warehousing, product management, partner support and market execution."
The Bose portfolio is now available through Synnex Australia across its approved retail network, including JB Hi-Fi, Harvey Norman, Costco, Amazon, The Good Guys and LS Travel.
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