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Reports
The State of the MSP Report 2025
State of Channel Security
Distributor Differentiation Feature Report
End of support for Windows 10
State of AI 2024
Public Sector Tech Report
State of data
Events
Pipeline 2026
Tech Data IT Service Summit
Benchmark Security Awards
MSP Index Sydney
Impact Awards
Resources
MSP Index
Partner Content
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Channel TV
Channel Leaders
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Partner Hubs
Focal Points
Partner Stories
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Promoted Content
Inside your marketing tipping point
How to act before lead generation has stalled and sales begin declining.
What is PR and why does your organisation need it?
Public Relations or PR is defined as deliberately controlling the spread of information about your company or service.
Helen Frost
Sep 29 2020, 2:01PM
Marketing
How NOT to do PR
Helen Frost gives some succinct advice on How not to do PR.
Helen Frost
Sep 28 2020, 9:23AM
Marketing
PR matters in a world of relationships
Gettler: high tech, high touch.
Leon Gettler
Jun 7 2013, 10:31AM
Strategy
Online privacy? It’s a using game
When one online giant accuses another of abusing users’ privacy it’s a bit rich. But then, some people don’t care . . .
Matthew JC Powell
Jun 24 2011, 5:58AM
Strategy
Facebook behind Google smear campaign
Social dominance game gets uglier.
Liam Tung
May 13 2011, 12:17PM
Security
Nokia PR stunt backfires
Council called out over noise nuisance.
Iain Thomson
Nov 30 2006, 8:25AM
Mobility
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