Sydney-headquartered Sitecore platinum partner and digital agency Switch has announced the appointment of Mark Wiseman as its technical director.
In his new role, Wiseman will be responsible for leading the Switch team of technical specialists to deliver services using Sitecore composable technologies.
He joins Switch with over 15 years of experience leading technical teams, including at Avanade, Reactive and most recently at Merkle Australia, where he served as technical director.
"I'm really pleased to be joining the team at Switch. Their ability to consistently produce tangible results for customers utilising the Sitecore stack is widely recognised in the industry," Wiseman said.
"I'm excited to contribute my experience and collaborate with such a skilled team."
A Sitecore partner since 2010, Switch offers services covering customer experience strategy and design, ecommerce, infrastructure, integrations, governance, analytics and AI, and managed services.
The firm has locations in Melbourne, Auckland and Singapore in addition to its Sydney headquarters.
"Mark's appointment bolsters our capabilities in delivering transformative customer experience solutions to our customers in the ANZ region," Switch's managing director Andrew Davenport said.
"His experience with the latest Sitecore composable technologies, in particular, makes him a perfect fit for Switch as we move forward into Sitecore's new SaaS era."
"Mark is a highly regarded Technical Director within the Sitecore community and beyond and has worked across the industry and delivered in multiple technology stacks. And on top of that he is a really nice chap and I'm delighted to have him on the team."