The write stuff from reseller to developer

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In addition, Research In Motion is aiming to launch its “Android Player” for its new BlackBerry PlayBook platform this summer — meaning apps written for the Android platform can also work on BlackBerry PlayBooks.

Challenges: Android is not considered secure enough for many enterprises, although the community is working to fix that. Resellers may find those security issues to be deal-breakers for delivering value-added solutions now.

Differentiation: As with Linux, which is also open source, resellers that write code for the Android platform can set their own price for their work and maintain more control over the developer environment and code. Though Android as a platform

or community may not provide the hand-holding of other vendor platforms, resellers that want or need vendor independence should prefer Android as a software development platform.

Platform: BlackBerry Tablet OS

Research In Motion executives have made it clear they believe working with software makers and resellers to build applications and solutions will be key.

For this platform, RIM has established two, separate developer environments: one with the BlackBerry Tablet OS SDK for Adobe Air, and one with the BlackBerry Tablet OS SDK for WebWorks.

Here we believe resellers who seek to hone new development skills may find it easier and more effective to begin developing on the Adobe Air technology; in addition, apps for the BlackBerry PlayBook can be written using Adobe Flash Builder 4.5, which is included in Adobe’s Creative Suite 5.5.

There are more than 3 million developers worldwide on Adobe’s technology — which could potentially give significant early momentum to this brand-new PlayBook platform. Further, apps written for PlayBook using Adobe Flash Builder could be repurposed onto other mobile platforms as well, including Android.

 

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