SuperOps cuts through the Agentic AI hype with "Agent Missing" campaign

SuperOps, the AI‑powered IT management platform for modern MSPs and IT teams, today launches its boldest initiative yet: the “Agent Missing” campaign. By stripping away the buzz around “Agentic AI,” SuperOps is refocusing the conversation on practical, purpose‑built AI agents that decide, learn, and adapt, inviting the industry to join in.

“We’re not anti‑AI. We’re anti‑BS,” said Arvind Parthiban, CEO and Co‑founder of SuperOps. “Too many ‘agents’ today are just workflows in disguise. With ‘Agent Missing,’ we challenge everyone to ask: where are the AI agents that truly act with intelligence and accountability?”

Campaign Highlights

• Cryptic Teasers: Giant “Agent Missing” messages on billboards across major tech corridors, Times Square, and outside leading IT vendors’ headquarters
• Global Conversation: The campaign hashtag #AgentMissing is sparking candid dialogue among founders, developers, and IT professionals worldwide.
• August 8 Reveal: On 08 08, SuperOps will unveil something that empowers builders to harness real Agentic AI power.

Why “Agent Missing” Matters

Watching the Agentic AI buzz spiral into noise, made Parthiban realize the need for a reset. Generic automations and chatbots fall short of delivering true value. SuperOps defines Agentic AI by three core capabilities:

1. Decide autonomously, knowing when to take action and when to escalate
2. Learn continuously, improving performance based on real-world feedback
3. Adapt to changing conditions so they remain helpful and future-proof

“IT teams are drowning in manual tasks,” Parthiban adds. “They need AI that isn’t just fast. It needs to be smart, accountable, and built to solve their toughest challenges.”

What’s Next: Empowering Builders

On 08 08, SuperOps will take the next step in the “Agent Missing” journey, unveiling a way for builders: founders, developers, and innovators to shape Agentic AI on their own terms.

“The future doesn’t belong to the loudest voices,” Parthiban concludes. “It belongs to the ones who build with intent. On August 8, we’ll show you how to find what’s truly missing.”

If you’re tired of buzzwords and want to build with intention, keep your eyes open and your mind curious. The real Agentic AI revolution is just beginning, and it’s yours to shape.

Learn more and join the hunt at superops.com/agent

About SuperOps

SuperOps is an AI-powered IT management platform for modern MSPs and IT teams. Built for the age of AI, SuperOps helps IT teams streamline operations, boost productivity, and scale efficiently. The company is backed by Addition, March Capital, Z47, Elevation Capital, and Tanglin Venture Partners.

To learn more or request a demo, visit www.superops.com