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Impact Awards
State of the MSP
Reports
The State of the MSP Report 2025
State of Channel Security
Distributor Differentiation Feature Report
End of support for Windows 10
State of AI 2024
SMB Profitability Report
Public Sector Tech Report
State of data
Events
Channel Meets: Security
Winter Ball
Pipeline 2026
MSP Index Brisbane
Channel Leaders Golf Day
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Home
subscriptions
subscriptions
Citrix changing some channel incentives
Chasing active users and sorting out Microsoft overlaps.
Simon Sharwood
Jan 23 2020, 5:46PM
Cloud
Nutanix says subs shift to boost channel
Decoupling hardware and software boosts flexibility, predictability.
Simon Sharwood
Oct 25 2019, 12:02PM
Finance
Investment paralysis in IT spending
Customers are delaying investments in the face of cloud options.
Steven Kiernan
Sep 14 2014, 11:00AM
Cloud
Rent, try, don’t buy
Resellers have no choice but to join the shift to a subscription economy.
Sholto Macpherson
Feb 10 2014, 9:58AM
Strategy
Apple iPad "to offer newspaper subscriptions"
Report touts subscription model for newspaper publishers on the iPad.
Stewart Mitchell
Sep 20 2010, 7:01AM
Strategy
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