Sybase picks Frontline to sell its new Analytic Appliance

The out-of-the box solution is designed to alleviate overburdened enterprise data warehouses, data marts and reporting systems with Sybase claiming it is a third of the price of competing solutions.

The appliance is built on IBM Power Systems and MicroStrategy complements it with a Business Intelligence dashboard application.

According to Stephen Dolan, director of channel and alliances for Sybase A/NZ, Australia is the second country to launch the product after it was sold to the US channel in August.

He claims Frontline already has interest from two potential customers in Melbourne.

“We are the glue that is going to put all these things together. We have a history of working with Sybase and IBM but not both at the same time. We are excited about the potential for us,” said Steve Murphy, managing director, Frontline.

“We think our clients need this solution and we have a winning team to take it to market,” he added.

Dolan said during the past several years, exploding data volumes and analytics workloads have overwhelmed and inhibited the performance of the data warehouses and their reporting systems but the Analytic Appliance is ‘cheaper, faster, and quick to deliver’.

The appliance was unveiled today at the Gartner Symposium/ITxpo 2008 in Darling Harbour, Sydney.