Sukhdeep Singh joins SolarWinds

Observability and IT management vendor SolarWinds has appointed Sukhdeep Singh as head of channel sales for Asia-Pacific and Japan (APJ).

In his new role, Singh will be tasked with developing SolarWinds' channel business and strategic partner alliances and leading its channel strategy to grow the company's presence across the region.

"The decision to join SolarWinds is a tremendously exciting one since it offers me a unique opportunity to significantly further the SolarWinds growth strategy working with partners. Simple tenets of integrity, consistency, and transparency help foster long-term profitable business relationships,” said Singh. 

“SolarWinds is evolving into a full-stack observability software company, helping customers reduce time to detect and resolve IT operations issues. We are eager to work with our partners to help them connect the dots and unlock the true potential of the SolarWinds full-stack observability suite, which will benefit our joint customers tremendously.” 

Singh joins SolarWinds with nearly three decades of industry experience across sales, business development, strategic planning, channel sales and alliances, having previously held senior APJ executive positions with Oracle and Blue Yonder.

He possesses long-standing relationships with partners in APJ, including global systems integrators, big consulting and advisory firms, distributors, value-added resellers, MSPs, and cloud partners, SolarWinds said.

“Sukhdeep’s invaluable experience in developing and managing channels business and strategic partner alliances, coupled with an in-depth understanding of enterprise software sales in the APJ region, makes him the ideal candidate for the position," said Bharat Bedi, who was appointed APJ managing director of SolarWinds in November 2023.

"We're thrilled to have him on board and look forward to him fostering greater synergies with channel partners and customers, driving sales, and strengthening our in-market relationships.”