A Melbourne-based telecommunications company has been hit with a $20,400 fine by the Australian Communications and Media Authority for running afoul of telemarketing laws.
Zone Telecom has paid a $20,400 infringement notice for making telemarketing calls to numbers listed on the Do Not Call Register.
According to ACMA, despite "warning signs early in 2013" that the company lists might have had numbers from the register, Zone Telecom "chose to accept this risk" and continued with its telemarketing activities.
ACMA chairman Chris Chapman said: "‘Zone Telecom has paid a hefty price for its risky behaviour. This case demonstrates yet again that all telemarketers – from new businesses to established operators – must be on full alert when it comes to their responsibilities under the Do Not Call Register Act.
"Businesses take a significant risk if they call telephone numbers on the register without a legal basis to do so. The consequences of getting it wrong are serious—from potential penalties, such as this, to reputational damage, which ultimately can be even more financially damaging."
Zone Telecom is based in Tarneit, Victoria and provides a landline phone and broadband packages.
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