Pacific Internet goes to Qld

Singapore-based ISP Pacific Internet has opened an office in Brisbane.

Dennis Muscat, MD at Pacific Internet Australia, said the company had earmarked Queensland as a future hub for Asia-Pacific broadband connections and would use the office to target local businesses wishing to establish themselves in Asia and vice versa.

'Queensland's proximity to Asia, plus the export orientation of local businesses, is an ideal springboard to connect companies across the Asia-Pacific,' he said.

Initially, the office would focus on growing Brisbane sales via channel partners - but a direct sales team targeting SMBs would also be employed, the company said.

Pacific Internet also planned to use the office to extend its reach to the Gold Coast, Sunshine Coast and other regional centres, it said. 'Pacific Internet Brisbane is to be a key sales office [with] up to ten channel and direct sales executives by mid-2004,' Muscat said.

Pacific Internet has operations in seven Asian countries and 56,000 customers in Australia, served by 130 staff across Melbourne, Sydney and Newcastle offices, Muscat said.