Ingram Micro hopes to beat last year’s "highly successful" VMware Accelerate program.
Accelerate has been expanded to include VMware's workplace mobility platform, Horizon, in addition to VSphere virtualisation products.
More than 250 people registered for the 2013 Accelerate programme.
Lee Welch, senior business manager enterprise software and cloud services at Ingram Micro, said he expected 2014 to be equally popular.
He said Horizon would be of particular interest to SMB-focused resellers.
"Every organisation, large or small, is battling with how to deliver solutions to a mobile workforce. With Horizon, SMB resellers can deliver to their customers the kind of full-featured mobility solutions that have previously only been available to large enterprises," said Welch.
VMware's ABZ director channel sales, John Donovan, said: "As secure workplace mobility is becoming an increasingly significant component for many businesses, we are looking forward to working with the channel community to offer VMware Horizon Suite into the expanded programme."
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