Cisco promotes Kartika Prihadi to APJC partner sales lead

Cisco has promoted Kartika Prihadi to the position of VP of partner sales and routes to market in Asia Pacific, Japan and Greater China (APJC).

Prihadi will assume his new role on 1 February and will continue to be based in Singapore, reporting to Cisco's APJC president Dave West.

He has been with Cisco since 2008 in various leadership roles, most recently as managing director of APJC enterprise networking sales.

In this role, Prihadi oversaw the growth of Cisco’s core networking business and drove customer and partner adoption of new technologies.

He also developed the go-to-market strategy for hardware and software solutions and fostered regional partner alliances.

Before that, Prihadi managed Cisco’s regional partner programs and led its partner transformation strategy.

“At Cisco, partners are at the heart of everything we do. They play an integral role in driving our success and are vital to Cisco’s business transformation," Prihadi said.

"We have a distinct opportunity ahead of us to deepen our collaboration with partners and create tangible business outcomes for our customers. I look forward to working with them to capture the exciting opportunities ahead of us.”

Over his thirty-year career Prihadi has held several strategic sales and engineering roles, having served as a project leader with Boston Consulting Group prior to joining Cisco.

He also worked as a design engineer in the semiconductor industry and holds several patents in chip design.

“Kartika is a highly respected leader, possessing extensive technological expertise and a profound understanding of the positive influence it can exert on customers, partners and broader communities," West said.

"He has played a pivotal role in propelling Cisco's regional growth by developing innovative approaches, cultivating trust with partners and customers, and building high-performing, diverse teams."

"I am confident that his wealth of experience, strategic acumen and leadership qualities position him well to collaborate with our partners across the region."