Aussie SMS provider unveils partner program

MessageMedia has launched a partner program to support businesses that have integrated SMS services into their product suite.

The program includes a portal that contains a central repository for all partner SMS requirements.

MessageMedia is a business SMS provider that was founded in 2000 and has offices in Australia, New Zealand, the US and the UK.

Global marketing director Audrey Norman said the new partner program was an exciting step as the company had been managing partners on a case-by-case basis.

“Over the past year we have been working really hard to secure and stabilise our channel partner relationships,” she said.

“As a business, we have matured to a point where we can fully support the channel, delivering effectively on our partner promises.”

Melbourne-based MessageMedia has grown its partner team outside Australia and claims it can offer particular expertise for clients with both a local and US presence.

“The beauty of the global approach means we can support company subsidiaries and help them to leverage whatever activity takes place in each market,” said Norman.

“The portal then supports these programs and campaigns, providing global visibility of resources and tools.”