In an announcement to coincide with the company's financial results, Asus president Jerry Shen revealed that the firm will offer an entry-level version of its Eee PC mini notebook for under $200 (£123).
Shen also stressed his desire to gain a 30 per cent share of the mini laptop market. Asus shipped 2.5 million units in the first half of 2008, and is on course to ship at least six million by the end of the year.
However, with nearly every laptop manufacturer entering the market, Asus will have to work hard to retain these significant sales.
As part of this plan, the firm will launch the cheaper Eee PC model, and phase out the 7in and 8.9in Eee PCs in favour of 10in products.
Although Asus kick-started the mini notebook market, the space has quickly filled out with releases from nearly all PC and laptop manufacturers including Dell and HP.
Asus plans £120 Eee PC for 2009
By
Staff Writers
on Nov 4, 2008 7:51AM
Got a news tip for our journalists? Share it with us anonymously here.
Partner Content
Tech Data: Driving partner success in a digital-first economy
_(11).jpg&h=142&w=230&c=1&s=1)
The Compliance Dilemma for Technology Partners: Risk, Revenue, and Reputation
Channel faces AI-fuelled risk as partners lag on data resilience, Dicker Data summit told
Tech Buying Budgets for SMBs on the Rise
Shure Microsoft Certified Audio for Teams Rooms
.jpg&w=100&c=1&s=0)
_(8).jpg&w=100&c=1&s=0)
.jpg&q=95&h=298&w=480&c=1&s=1)
