Annexa selected as NetSuite implementation partner for venue management firm

ROLLER software, a venue management platform founded in Melbourne in 2010, has replaced multiple Xero instances with Oracle NetSuite OneWorld, with the implementation was led by NetSuite ERP partner Annexa.

The company decided on the NetSuite migration because as the business expanded globally – it currently supports 3,000 venues in 30 countries – its existing Xero systems made it difficult to see the full finance picture at the end of the month or move quickly.

Key finance processes, including consolidation and revenue recognition, relied on manual intervention and spreadsheets, with each reporting cycle demanding “significant effort” which created pressure on the team and limited time for forward-looking analysis.

The project scope with Annexa covered implementation, system development, integrations, support, enterprise architecture, change management and training.

Now, revenue recognition, previously a multi-day exercise involving multiple team members, is now largely automated in NetSuite, and what once took two to three days each month can now be completed in around 15 minutes, ROLLER stated.

NetSuite also became the connective layer across ROLLER's finance ecosystem. Integrations with Chargebee, Adyen and ProSpend, connected through the Celigo integration platform, replaced manual data movement with automated flows.

“ROLLER came to us knowing they had significant growth ahead and that Xero wouldn’t support them at that scale,” Annexa director Matthew Owens said.

“They’ve built a really strong foundation in NetSuite and are now in a position to keep building efficiencies as they grow, which is exactly where you want to be.”

Pragati Sharma, director of finance operations at ROLLER Software, said it quickly became clear that Annexa’s product knowledge and practical understanding of NetSuite were strong.

“They weren’t just providing an implementation service; they acted as true consultants, offering insights based on their experience with other businesses,” Sharma said.

"We wanted everything in one system so everyone had visibility of the data and could see how the different entities were performing without having to jump between tools. Moving to NetSuite has significantly increased confidence internally and with the board, the numbers we're producing now are accurate, and we're receiving them earlier.”