First Microsoft, then Google and now Amazon. Continuing a bad run for web businesses the Western world’s largest ecommerce site Amazon suffered an outage this morning, which briefly hit the company’s stock price.
Amazon is one of the top 10 web web sites in the world with between 70 and 80 million visitors a day.
Investors are a little weary of Amazon and its stability. For instance, earlier this year it suffered a 47 minute crash at the end of January. It s estimated that Amazon loses $70,000 in revenue for every minute it is offline.
This time the outage lasted 20 to 25 minutes potentially costing it $2 to $3 million in sales, but likely more than that in reputational damage.
Its hosting business – Amazon Web Services appears to have been unaffected by the crash although its control centre did report increased error rates during the incident.
Amazon is yet to comment on the outage.
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