"Channel players can have serious discussions at a C-level"
Data centre leaders discuss the expansion of the NABER System.
By Staff Writers
on
Sep 17 2013, 5:26PM
1 of 14
CRN sat down with a group of leading voices in the data centre industry to discuss the expansion of National Australian Built Environment Rating System (NABERS) to data centres.
Resellers are hunting new pathways into customer companies, especially ways to bypass the IT department and going direct to C-level executives. But how do resellers start those conversations? Energy-efficiency and environmental concerns offer new ways to open up fresh discussions that elevate the reseller from salespersons to trusted advisor. NABERS has implications and opportunities for the IT channel to help customers understand the environmental and business benefits of compliance.
Resellers are hunting new pathways into customer companies, especially ways to bypass the IT department and going direct to C-level executives. But how do resellers start those conversations? Energy-efficiency and environmental concerns offer new ways to open up fresh discussions that elevate the reseller from salespersons to trusted advisor. NABERS has implications and opportunities for the IT channel to help customers understand the environmental and business benefits of compliance.
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