Infotronics to distribute Veeam virtualisation products in Oz

Infotronics Software Pty is a Melbourne-based distributor of virtualisation, virtual desktop infrastructure and server-based computing. Veeam Software specialises in providing discovery and documenting tools for VMware virtual server environments and configuration software for ESX servers.

Phil Lancaster, technical director at Infotronics, said that the distribution agreement was a strategic decision to provide users with market-proven virtualisation solutions.

“We sought out the distribution relationship with Veeam after seeing them last year at VMWorld US, as we could see that their solutions would be very appealing to our market. Veeam’s product set addresses the challenges administrators face in managing virtual infrastructure. We are looking forward to a long and successful partnership,” he said.

“Infotronics is recognised as a key virtualisation distribution partner thanks to our continued policy of selecting the best known vendor solutions available.”

Rick Hoffman, vice president worldwide channels at Veeam Software, said the partnership suits Veeam's channel-focussed marketing plans.

“Infotronics is known for its responsiveness to its reseller partners. Infotronics’ success has been founded on this reputation of dedication to support of the reselling channel and commitment to distribute innovative products. This makes them an ideal partner to further our highly selective channel-centric go-to-market strategy,” he said.