branding

Building a brand: Why it’s important and how you can do it

Building a brand: Why it’s important and how you can do it

There is one part of business that always remains the same — the importance of a strong brand.
Simran Kaur Aug 28 2020, 12:20PM Marketing
ComputerCorp to rebrand as Synergy Plus

ComputerCorp to rebrand as Synergy Plus

Sheds west coast legacy for national focus.
Brett Winterford Nov 3 2009, 9:04AM Hardware
Apple cans AppleCentre branding

Apple cans AppleCentre branding

Apple has begun phasing out the AppleCentre retail outlet brand name and will ask partners to reapply for their certifications.
Tim Lohman Aug 1 2006, 12:53PM Software
Branding a major challenge to ICT industry: AIIA

Branding a major challenge to ICT industry: AIIA

The local ICT industry has flagged brand positioning as its primary marketing challenge in the year ahead.
Staff Writers Mar 3 2006, 3:00PM Training & Development
Pick me! Pick me!

Pick me! Pick me!

Getting their brand or special offering out in front of consumer’s faces or the channel has become something of a sport amongst leading vendors in the push-and-shove world of printers.
David Binning Jul 25 2005, 3:00PM Collaboration

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