Frank Skiffington has been appointed Zoom’s head of Australia and New Zealand, effective immediately.
He will be responsible for driving market strategy, deepening customer and partner engagement, and expanding adoption of Zoom as an AI-powered system of action across the SMB and enterprise segments.
Based in Sydney, Skiffington has been in the industry for over 25 years, with experience leading sales and channel teams across ANZ, APAC, the UK and the Americas.
He has previously held leadership positions with companies including Secureco, Cogent and Mitel, and his expertise spans unified communications, SaaS and managed services.
“Zoom’s evolution into an AI-powered system of action has made it an essential means of connection for all businesses looking to modernise the way they work, connect their people and unlock greater productivity,” said Skiffington.
“I am incredibly proud to join Zoom at such a pivotal time for its ANZ growth and look forward to leading a dynamic team to drive value, innovation and scale with the Zoom ecosystem.”
“Frank brings deep regional expertise and a strong track record of helping organisations transform how they connect, collaborate and deliver meaningful outcomes,” said Zoom’s head of APAC and EMEA, Steve Rafferty..
“He will be instrumental in expanding Zoom’s customer base across ANZ, accelerating partner-led growth and driving SMB adoption, while continuing to support our enterprise customers to work faster and smarter by moving conversations into outcomes with the Zoom platform.”




