Lenovo has hired former Hewlett-Packard director Margrith Appleby as its new channel sales director.
She will replace former director Fred Viet who resigned last month after 11 years with the company. Viet has since been hired by Microsoft as its first-ever Surface commercial channel lead.
Appleby brings 30 years of channel experience to the role, including an 18-year stint at Compaq. After Compaq was acquired in 2002, she joined HP as an account executive for the enterprise unit. She held various director roles with HP over the next 12 years, including director of enterprise sales for the personal systems group.
Most recently, Appleby was director of commercial channel sales for printing in personal sales from 2012 until 2014.
Appleby said she will be working with the Lenovo team to further develop a channel proposition and engagement strategy.
“Lenovo’s commitment to the channel is unparalleled in the ANZ market,” said Appleby. “Lenovo is the only major technology company that can offer enterprises an end-to-end hardware portfolio of the industry’s best innovations, from PCs to mobile to servers and storage, and I’m thrilled to be joining this dynamic team.”
Commenting on the appointment, Lenovo ANZ managing director Matt Codrington said: “We are thrilled to welcome Margrith to the Lenovo team. Our channel partners are crucial to our business and with Margrith’s extensive knowledge and established channel relationships she will be a valuable asset to our team.”
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