Konica Minolta has launched a partner program for laser printer resellers in Australia and New Zealand as part its strategy to expand its presence in the IT channel.
The Platinum Partner Program offers four levels of membership with benefits scaled according to the volume of sales achieved.
Membership options range from the entry level Pioneer Partner to the top tier Prestige Partner package, and are determined by size, ability and commitment of the business.
The program offers sales and marketing support, including rebates of up to 9 percent on sales.
It also offers discounts of up to 50 percent on demonstration printers access to the Konica Minolta Sydney showroom and online portal.
David Vogt, Konica Minolta's IT channel sales manager said the role of dealers and resellers is "absolutely fundamental to our business success".
"We have been looking at how we can best support and reward these pivotal partners. We believe that the comprehensive range of benefits offered will help us to attract and retain the best partners in the industry, and to continue driving our business forward."
Konica Minolta also provides access to ‘Cartridges 4 Planet Ark' collection bins for resellers.