With nearly three weeks before the 21 July release of Harry Potter and the Deathly Hallows, consumers have pre-ordered more than one million copies of the title through Amazon.com.
The seventh and final book in the series has been selling at a record-breaking pace at Amazon since pre-ordering began on 1 February.
Harry Potter and the Deathly Hallows surpassed Amazon's previous pre-order record held by Harry Potter and the Half-Blood Prince.
The web retailer has taken nearly 1.6 million pre-orders for Harry Potter and the Deathly Hallows worldwide, eclipsing the previous record of 1.5 million.
First-day pre-orders for the latest book in the US were 547 percent higher than first-day pre-orders for Harry Potter and the Half-Blood Prince.
Amazon said that sales for the seventh book have continued to outpace its predecessors at Amazon.com and each of its international sites.
Harry Potter casts spell over Amazon
By
Robert Jaques
on Jul 4, 2007 2:03PM
Got a news tip for our journalists? Share it with us anonymously here.
Partner Content
Guiding customers on the uneven path to AI adoption
How mandatory climate reporting is raising the bar for corporate leadership
Shared Intelligence is the Real Competitive Edge Partners Enjoy with Crayon
Beyond the box: How Crayon Is Redefining Distribution for the Next Era
How Expert Support Can Help Partners and SMBs Realize the Full Value of AI
Sponsored Whitepapers
Cut through the SASE confusion
Stay protected as cyber threats evolve
Defend Your Network from the Next Generation of AI Threats
The race to AI advantage is on. Don’t let slow consulting projects hold you back.
The changing face of Australian distribution




