Alvin Paronda, Barhead's former marketing director for Microsoft solutions, has launched his own marketing agency focused on supporting partners within the Microsoft ecosystem.
UBE Marketing, which stands for Unified Brand and Events, has been launched to support companies and select Microsoft market partners in navigating what the company calls "the evolving digital landscape".
With a hybrid team based in Australia and the Philippines, UBE Marketing offers marketing, communications, and event services, including lead generation, marketing automation, website development, public relations, event management, digital strategy, and partner marketing.
“UBE Marketing is here to empower the underdogs and elevate the giants,” said Paronda.
“We understand the challenges small partners face with limited budgets, and we know how larger organisations can create presence, stand out, and utilise MDF.
"Our goal is to become the trusted extension of your marketing team, whether onshore or offshore.”