Gartner’s latest storage report says that the Australian small-and-midsize-business market is a “mixed bag” of opportunity for vendors. Services remains the strongest area with resellers needing to concentrate on their service offering to increase growth.
Many users don’t have a budget for storage hardware, software or services, but 38%, 28% and 29% plan to increase spending on hardware, software and services, respectively, during the next year.
Seventy percent of the users in Australia indicated that storage accounted for less than 10% of their yearly IT budget. This percentage is higher than in most countries/markets surveyed. In Australia, the tendency to buy hardware is among the strongest in the region, with nearly 61% of users planning to spend a majority of their storage budget on external controller-based disk arrays, network-attached storage (NAS), storage area network (SAN) products and other technologies that fall under the purview of storage hardware. Gartner’s research also indicated that backup and replication software will receive the greatest amount of new budget dollars during the next year.
Services the biggest area of opportunity for Australia
Got a news tip for our journalists? Share it with us anonymously here.
Partner Content
Shortfalls in cyber expertise deepen the cost and complexity of security incidents
Fabric workshops help partners tap into data services demand growth.
Think Technology Australia deliver massive ROI to a Toyota dealership through SharePoint-powered, automated document management
Promoted Content
Why Australia’s Industrial Leaders Are Turning to Dynamic Aspect for Dynamics 365 Business Central
AI PCs shift from hype to revenue opportunity for partners




