Lenovo A/NZ claims resellers appreciate Green issues

Last year Lenovo topped Greenpeace’s ranking of electronic manufacturers' recycling and toxic content policies. The vendor scored top marks on its e-waste policies and practice, and its offer to take-back and recycle in all the countries where its products are sold. Greenpeace also stated that Lenovo reports the amount of e-waste it recycles as a percentage of its sales.

David Nicol, director of small business and consumer at Lenovo Australia and New Zealand, stated the vendor has a strong Green focus on local shores.

“Being environmentally conscious is critical to our strategy and our reputation in the market. We are providing cost savings alongside protecting the environment,” he said. “We have got a buy back scheme for end-of-life PCs. We have a partnership with IBM who then re-market the products and if they can’t be re-marketed, they are disposed of. However, only one to two percent cannot be re-marketed.”

Nicol said during Lenovo’s latest Australian channel roadshows there was a significant focus on Green issues.

“I think resellers have a similar appreciation as us that customers are having more focus on Green. Each of our certified partners has to pass a series of courses and within those courses Green issues arise,” added Nicol.