Fuji Xerox Australia storms into 3D print market

Print giant Fuji Xerox Australia is stepping into the 3D printing market by partnering with US vendor Stratasys.

A spokesperson for Stratasys told CRN that Fuji Xerox will sell the 3D printers to its direct customers and to its reseller partners.

Stratasys’ printers cover a range of applications in industries such as aerospace, automotive, education, medical, manufacturing and industrial machineries, as well as in general business. Fuji Xerox Australia will have access to the Mojo, Objet, uPrint, Dimension and Fortus brands owned by Stratasys.

Stratasys is also distributed in Australia via Victorian-headquartered company Objective3D.

Fuji Xerox Australia national business manager of 3D sales and operations Jennifer Baile said the introduction of 3D printing would allow customers and partners to streamline their product development cycle.

"Partnering with an industry leader like Stratasys allows us to offer the latest 3D printing technologies; thus fulfilling our commitment to bringing the latest technologies to local customers," said Baile.

Stratasys vice president of sales Asia-Pacific Ido Eylon said: "With Fuji Xerox Australia's rich experience and understanding of local needs, we look forward to bringing the latest 3D printing solutions to organisations that are in need of efficient rapid prototyping and cost-effective manufacturing solutions for optimised operations and business performance."

Print rival Konica Minolta has also thrown its weight behind 3D printing this year. Last month, the Japanese company revamped its 3D print reseller program in Australia by offering same-day service responses plus rental and leasing options for hardware.

The revamp also includes extra warehousing, logistics and product servicing capabilities, as well as two new dedicated 3D print sales staff.

Last week, Australian services provider Computergate announced it is taking a warranty services program to market to fill the gap in the Australian 3D print industry for sufficient support and servicing.