Roadhound signs PoS provider SumUp

European payment technology provider SumUp has entered the Australian market through a partnership with technology distributor Roadhound.

SumUp's point of sale (PoS) system promises real-time payments and low transaction fees for Australian merchants.

The system features a flat 1.6 per cent transaction fee structure with no minimum thresholds or lock-in contracts, aiming to support small businesses facing economic pressures.

The technology integrates payments processing with business management tools, eliminating the need for separate payment hardware and management systems.

Major Australian retailers Harvey Norman, JB Hi-Fi, and Bing Lee have backed the launch, providing retail support for the new payment solution.

The cloud-based system enables merchants to access their transaction data remotely, while offering integrated business management features.

SumUp's entry into Australia follows significant international growth, with the company securing $2.5 billion in funding last May.

The system's launch addresses growing cost pressures on Australian businesses, offering a solution that combines payment processing with business management tools.

Roadhound, which marks its 20-year partnership with Samsung in 2025, sees the SumUp partnership as an extension of its technology distribution portfolio.

"We are proud to partner with our national retail network to launch SumUp in Australia, entering a new category that complements and drives incremental sales of our core offerings," Ben Sharma, founder and managing director of Roadhound, said.

The company will leverage its Level 3 accredited national service centre to provide post-sale support for the payment system.

SumUp currently operates in more than 30 countries, focusing on providing payment solutions for small and medium-sized enterprises.

Roadhound's distribution network, established since 1985, will support the rollout through its existing partnerships with major technology retailers.