ComOps launches three-tiered Alliance Program

It also wants to attract more new partners to the programme.

The partnership levels – ComOps Solution Partner, ComOps Services Partner and ComOps Distribution Partner are determined by several requirements, such as staff training, marketing activities, technical support, annual revenue expectations, sales forecasts, and internal deployment.

“The new alliance programme’s training schemes, improved resources and rewards for committed partners are designed so that existing partners can work with us as effectively as possible,” said Richard Bradley, managing director, ComOps.

“It will also enable us to attract new partners while enabling end user organisations to make the most of our leading edge enterprise software solutions through specialist, trained alliance partners,” he said.

ComOps has worked with multiple partners in the market on a needs basis for many years. However, the company claims the new ComOps Alliances Program is a structured program with repeatable processes put into place.

“The program has all the elements to support long term, strategic partnerships with the right level of benefits for each party to make it mutually beneficial,” said Bradley.

ComOps says it will spend money on sales and technical training for its alliance partners.

It will provide partners with up-to-date sales support materials, deal registration and joint lead generation initiatives and will offer account management, direct-touch sales assistance, and access to its engineering, support and marketing specialists.