Sholto Macpherson

Sholto Macpherson has worked in radio and print journalism for more than 10 years. He began his print career as sub-editor for CRN Australia in 2000 before becoming a freelance journalist for a range of publications in IT, politics and business, sustainability and the arts. Before taking the role of editor of CRN, Sholto spent three years as associate editor of The Diplomat magazine, an Australian title on international politics. He is now a contributing editor to the publication.

Recent articles by Sholto Macpherson

Oracle Australia hires 200 direct sales, could trim partners

Oracle Australia hires 200 direct sales, could trim partners

Channel strategy overhaul under new MD Rob Willis.
Sholto Macpherson Oct 9 2017, 7:00AM Cloud
Why it's wrong to assume customers only want the cheapest price

Why it's wrong to assume customers only want the cheapest price

[Comment] Hot tips for opportunity-starved programmers.
Sholto Macpherson Sep 30 2017, 6:00AM Comment
After selling Earthwave to DiData, founder returns

After selling Earthwave to DiData, founder returns

Carlo Minassian launches new infosec startup.
Sholto Macpherson Sep 19 2017, 6:00AM Security
It's the doctors who need help as breach notification looms

It's the doctors who need help as breach notification looms

[Comment] Healthcare companies of all sizes will be put under pressure.
Sholto Macpherson Aug 17 2017, 6:00AM Comment
Meet one of Sydney's quiet software success stories

Meet one of Sydney's quiet software success stories

Built Australia’s first car tracking system for NRMA.
Sholto Macpherson Aug 15 2017, 6:00AM Mobility
Why ugly websites win customers

Why ugly websites win customers

[Comment] Unlearn what you know about the user experience.
Sholto Macpherson Aug 8 2017, 6:00AM Comment
The ex-Oracle salesmen that backed a competitor and won

The ex-Oracle salesmen that backed a competitor and won

GK Horizons has enjoyed success with Adaptive Insights.
Sholto Macpherson Jul 25 2017, 6:00AM Software
Inside Microsoft, Oracle and SAP's assault on ERP

Inside Microsoft, Oracle and SAP's assault on ERP

Battle heats up as major vendors compete for the midmarket.
Sholto Macpherson Jul 25 2017, 6:00AM Software
Klugo Group talks NetSuite success

Klugo Group talks NetSuite success

Now looking towards the internet of things.
Sholto Macpherson Jun 19 2017, 6:00AM Cloud
Is innovation just a buzzword to help you sell stuff?

Is innovation just a buzzword to help you sell stuff?

[Comment] Small businesses often don’t innovate because they don’t know how to.
Sholto Macpherson Jun 19 2017, 6:00AM Comment
Why one of Xero's first workers founded a cloud integrator

Why one of Xero's first workers founded a cloud integrator

Business Continuum specialises in the Xero add-on market.
Sholto Macpherson May 10 2017, 7:00AM Software
Algorithms are the secret to Facebook's success

Algorithms are the secret to Facebook's success

[Comment] Learning to love logic sends online players soaring.
Sholto Macpherson May 10 2017, 6:00AM Comment
Melbourne cloud integrator goes global

Melbourne cloud integrator goes global

A huge opportunity for a tiny crew.
Sholto Macpherson Apr 7 2017, 6:00AM Comment
Security, the safest bet, is on a much needed rise

Security, the safest bet, is on a much needed rise

[Comment] The perennial concern just keeps getting bigger.
Sholto Macpherson Apr 7 2017, 6:00AM Comment
Why APIs are the essential ingredient in a successful cloud mix

Why APIs are the essential ingredient in a successful cloud mix

[Comment] What's the recipe for cloud success?
Sholto Macpherson Mar 13 2017, 9:00AM Comment
There's money in 'free' wi-fi, just ask United Wireless Solutions

There's money in 'free' wi-fi, just ask United Wireless Solutions

Building a niche in capturing shopper demand.
Sholto Macpherson Mar 13 2017, 9:00AM Networking
AWS Snowmobile will literally roll out to the data centre

AWS Snowmobile will literally roll out to the data centre

[Comment] Taking on rivals with some surprisingly old-school tech.
Sholto Macpherson Feb 15 2017, 5:45PM Comment
How a Melbourne cloud startup vendor found itself in India

How a Melbourne cloud startup vendor found itself in India

Kumolus' dance card of global clients include Tech Mahindra, Persistent Systems and Symantec.
Sholto Macpherson Feb 15 2017, 5:35PM Cloud
How Australian startup Hava keeps tabs on AWS, Azure sprawl

How Australian startup Hava keeps tabs on AWS, Azure sprawl

No more hide and seek in the cloud.
Sholto Macpherson Dec 30 2016, 1:38PM Cloud
App ecosystems are already old hat

App ecosystems are already old hat

Plugins are the future.
Sholto Macpherson Dec 9 2016, 1:51PM Comment

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