After barely surviving our first foray into social media, with Rabid’s good name ruined by images of desperate and dateless donkeys on YouTube, it was with understandable trepidation that we took the plunge yet again, this time into the world of virtual reality. We figured the worst that could happen would be going virtually broke, which is surely less painful than the real thing. Surely.
The only game in town for serious virtual reality people was Second Life, so that’s where we headed, to open Virtually Rabid Reseller. For starters, nobody explained that you needed to use real money to play in this virtual world. The next thing we discovered was we couldn’t afford to open a shop in the best part of virtual town, but then we can’t afford a shop in the best part of reality town either, so some things about Second Life were eerily familiar.
Instead we bought a virtual shop we could virtually afford, acquired some virtual furnishings, and waited around for some virtual customers. And waited. And waited. And waited. This was not virtual reality at all. This was no different from real reality. When at last some virtual customers wandered into the virtual shop and started looking at the virtual products, we virtually haggled over the virtual price of a virtual laptop computer, and managed to complete our first virtual sale. At this juncture we calculated our break-even point would be some time in the next millennium.
Since we weren’t going to get rich any time soon, even virtually, we decided to sell the virtual shop and take our virtual money to the virtual bank, and exchange it for real hard cash. Second Life just wasn’t where the customers were hanging out any more.
Time to get on board the Facebook gravy train instead. Who knew Facebook was all about having friends? Rabid sells computers, so of course we have lots of friends. Friends who have broken computers – and want them fixed – for free.
But Rabid Reseller is a business, not a charity, as we were recently reminded when the ATO rejected our application. Reverend Rabid has lodged an appeal in good faith but we’re not holding our breath. So, a business needs to make some money, not just fix things for friends for free. Time to convert the Facebook page to a “business” page and start selling. All right, so you can’t convert your page. Who knew that? Time to set up the new Rabid Reseller business presence on Facebook and start selling.
Not enough people “like” Rabid Reseller yet, so we are invisible. That’s okay, we just need to spread the word, and Facebook is there to help – in exchange for money. You’ve gotta send some hard-earned to the dudes who run this online game/world/goldmine and they tell their virtual friends, who might then decide to virtually like you. And there are no refunds if they don’t like you. Now why didn’t we think of this? Where’s that so-called online genius of a nephew?
Gotta go! Virtual friends virtually waiting!