Virtualisation is no new concept, but there are still a number of channel partners keen to build out their skills sets and provide virtual solutions to a demanding customer base.
Resellers with a background in server deployment and storage already have some of the skills set needed to move into virtualisation, if they have not made the move already. However, all types of resellers are waking up to the opportunity in virtualisation and are looking to skill up.
VMware has differing partner levels catering for resellers and intregrators of varying size and skill. Its Technology Alliance Partner (TAP) program offers a variety of programs organisations with technical and marketing benefits such as access to content and communities through VMware Partner Central; training, support and software licenses for pre-sales demos.
VMware also has a VIP reseller program where members receive sales and product training, discounted product pricing, access to the worldwide network of VMware distributors and access to the VMware Partner Central web portal. There are four levels:
• Professional Partners
The Professional Partner level is open to any partner interested in reselling VMware virtualisation products, and is the fastest way to begin offering VMware products.
• Enterprise Partners
The Enterprise Partner is required to have a higher level of expertise with the ability to assist customers design, plan and implement both traditional computing infrastructures and virtual infrastructures.
• Premier Partners
The Premier Partner level is VMware’s highest level of VIP partnership. Members at the Premier Partner level have dedicated technical, sales and support resources to the VMware partnership, and are provided with the highest level of program benefits.
Getting into virtualisation
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