Intel Australia revamps channel conference

Intel has invigorated its local channel conferences with more showcases, break-out sessions and keynotes addresses.

Taking place in Sydney on the 17 July, before moving onto Melbourne on the 22 July, the conferences will look to gather between 200 and 250 resellers at each event.

The conferences will provide a backdrop for the launch of Flex +, a new rewards program for Premier and Associate channel partners, and Let’s Talk Business, an online hub for Australian resellers and retailers.

Break-out sessions will cover Intel’s vPRo Services and its server SMB, while resellers can also expect keynote address from Philip Cronin, managing director of Intel Australia; Kamil Hasan, director of the Reseller Channel Operation for Intel Asia Pacific; plus a managed services breakout from CRN columnist, Mathew Dickerson of reseller Axxis Technology.

The likes of Ingram Micro, Synnex, TodayTech, Gigabyte, Kingston Technology, Seagate, Logitech and Asus, will be on hand to showcase the latest technology.

“We wanted to offer more value with the channel conferences,” said Thomas Tapas, sales manager at Intel Australia. “We want the resellers to leave the conference feeling they have learned something about Intel and be able to put that into practise.”